7 seafood bowl and jakoten spots in Yawatahama and Uwajima
- The locations are two roadside stations: Yawatahama Minatto and Uwajima Kisaiya Hiroba.
- Wabisuke at Uwajima Kisaiya Hiroba serves the seafood "nokke" bowl for ¥950.
- Doya Shokudo opens at 7:00, and the Agora Marche food court and Ocean Dream close on Wednesdays.
PR: This page contains advertising. The two Rakuten Travel links in section 5 are affiliate links, and we may earn a commission. The site is in Japanese.
In western Ehime, two roadside stations (道の駅, michi-no-eki) near the ports of Yawatahama and Uwajima have restaurants and jakoten stands on the same site. In Imabari, the local speciality is yakitori grilled on an iron plate. This guide compares 12 places by closing day, price and parking, so you can plan a visit that avoids a closed door.
In short
- Prices: Wabisuke’s seafood “nokke” bowl (海鮮のっけ丼) at Uwajima Kisaiya Hiroba is ¥950, and Kadoya’s whitebait bowl is ¥780. Hozumitei’s Uwajima seafood bowl is ¥2,500 (limited quantity).
- Closed on Wednesdays: the food court and Ocean Dream at Yawatahama Minatto, and Hozumitei at Kisaiya Hiroba. Doya Shokudo is closed only January 1 to 4.
- Imabari yakitori: the four shops that state their hours open in the evening, at 17:00. Gomidori’s hours are not stated. Closing days are Sunday, Monday or Monday and Tuesday, depending on the shop.
- Parking: Yawatahama Minatto has 197 spaces and Kisaiya Hiroba has 228. Of the yakitori shops, only Maruya states its parking (about 5 spaces).
Checked with official pages and Google Maps listings on October 12, 2026.
1. Seafood bowls and jakoten at two roadside stations
Depends on the provider
Closing days are easiest to avoid at Kisaiya Hiroba in Uwajima: Wabisuke is closed on Tuesdays, Hozumitei on Wednesdays and Kadoya on Thursdays, so one of the three is open on any weekday. At Yawatahama Minatto, the food court and Ocean Dream are closed on Wednesdays, but Doya Shokudo is open on Wednesdays (it is closed only from January 1 to 4).
Two terms appear often below. A donburi (丼) is a bowl of rice with a topping, such as sashimi. Jakoten (じゃこ天) is a fried fish-paste cake made from small local fish, a speciality of southern Ehime.
| Place | Where | What to eat | Closed |
|---|---|---|---|
| Doya Shokudo | Yawatahama Minatto | Seafood bowls, seafood barbecue | Jan 1–4 |
| Agora Marche food court | Yawatahama Minatto | Yawatahama champon, seafood bowls | Wednesday |
| Ocean Dream | Yawatahama Minatto | Jakoten, jakokatsu | Wednesday |
| Hozumitei | Kisaiya Hiroba | Uwajima seafood bowl | Wednesday |
| Wabisuke | Kisaiya Hiroba | Seafood “nokke” bowl | Tuesday |
| Kadoya | Kisaiya Hiroba | Uwajima champon, whitebait bowl | Thursday |
| Agetateya | Kisaiya Hiroba | Freshly fried jakoten | Jan 1 |
1.1 What to know before you go
The fish market and the restaurants have different days off. The Doya Ichiba official page describes the neighbouring Yawatahama fish market as a market where 400 to 500 kinds of fish are landed through the seasons. Even when the fish market is closed, 4 or 5 Doya Ichiba shops stay open, according to a notice dated January 4, 2026. Decide your day and time by whether you want to buy fish or eat at a restaurant.
Both places are easiest to reach by car. The Yawatahama Minatto information page lists 197 parking spaces (including the adjoining green park; 3 for large vehicles and 194 for regular cars). According to the Doya Ichiba access page, it is about 30 minutes by car from Ozu IC, about 5 minutes by car (about 7 minutes by bus) from JR Yawatahama Station, and about 5 minutes on foot from the Yawatahama Ferry Terminal. Kisaiya Hiroba’s access page says it is right by the Uwajima Asahi IC and about 1 km (about 15 minutes on foot) from JR Uwajima Station. It has 228 parking spaces, and the official site also mentions a connecting bus.
Both are daytime places. Doya Shokudo is open 7:00–14:00, and the Kisaiya Hiroba restaurants are open 10:30–16:30 (last order 16:00). For a seafood dinner, look at restaurants in town instead. For sea bream rice (鯛めし, taimeshi) in town, see our guide to sea bream rice restaurants in Ehime.
The Kisaiya Hiroba restaurants work with ticket machines: you buy a meal ticket (食券, shokken) there. They do not take seat reservations.
2. Yawatahama Minatto (Yawatahama City): eating next to the fish market
Depends on the provider
Yawatahama Minatto is a roadside station and “Minato Oasis” (port rest area). It is made up of the Doya Ichiba fresh-fish market, the Agora Marche shop-and-food complex, and an information building. For a meal, there are two places: Doya Shokudo and the Agora Marche food court.
2.1 Doya Shokudo: seafood bowls run by the market
This is the diner run by Doya Ichiba, using fish landed at the neighbouring Yawatahama fish market. The official page lists three main dishes: the “Seafood bowl (premium)” (海鮮丼（上）), described as the most popular; the limited-quantity “Doya bowl” (どーや丼); and the standard “Seafood bowl” (海鮮丼（並）). The official page shows prices only in menu images, so they are not listed here.
There is also a seafood barbecue (海鮮バーベキュー), where you grill seafood bought at the market over charcoal. Charcoal and a usage fee are charged separately. Evening use is possible but needs a reservation.
Open 7:00–14:00, closed January 1 to 4. Address: 1581-23 Okishinden, Yawatahama City. About 5 minutes by car from JR Yawatahama Station, or about 5 minutes on foot from the ferry terminal. Phone: 0894-21-1537. Google Maps
| Name | Doya Shokudo |
|---|---|
| Address | 1581-23 Okishinden, Yawatahama City |
| Hours / Closed | 7:00–14:00 (closed January 1–4). Reservation required for evening use of the seafood barbecue |
| Phone | 0894-21-1537 |
| Map | Open in Google Maps ↗ |
| Official site | Open the official site ↗ |
↑ Back to the comparison table
2.2 Agora Marche food court: Yawatahama champon and seafood bowls
This food court is inside Agora Marche, the farm-produce and shopping area. It has about 80 seats. From 9:00 to 11:00 and from 15:00 to 16:00 it sells only champon (ちゃんぽん, noodles in a soup with seafood, pork and vegetables). For bowls, plan to arrive between 11:00 and 15:00.
The speciality is “Yawatahama champon” (八幡浜ちゃんぽん), based on a chicken-bone soup, with variations such as seafood champon and Hinode pork champon. According to the food court’s official page, the seafood and whitebait (しらす) bowls use seafood from the Nishiuwa area. In the October 2026 menu change, items such as seafood ankake champon (海鮮あんかけチャンポン), a special miso champon, Hinode pork bowl and jakokatsu pizza were added.
The food court is closed on Wednesdays (except public holidays), but the stone-oven pizza is still sold on Wednesdays.
Open 9:00–16:00, closed Wednesdays (except public holidays). Address: 1581-23 Okishinden, Yawatahama City, inside Michi-no-Eki Yawatahama Minatto. Phone: 0894-35-6565. Google Maps
| Name | Agora Marche food court |
|---|---|
| Address | 1581-23 Okishinden, Yawatahama City, inside Michi-no-Eki Yawatahama Minatto |
| Hours / Closed | 9:00–16:00 (champon only 9:00–11:00 and 15:00–16:00; closed Wednesdays, except public holidays) |
| Phone | 0894-35-6565 |
| Map | Open in Google Maps ↗ |
| Official site | Open the official site ↗ |
↑ Back to the comparison table
2.3 Ocean Dream: jakoten and jakokatsu fried on the spot
This is a fish tenant inside Agora Marche. It processes fresh fish quickly at a workshop one minute from Yawatahama fishing port. In the shop, jakoten, jakokatsu and hamo-katsu (fried conger) are fried and sold on the spot. Jakoten is a fried cake of local fish paste; jakokatsu is fish paste with vegetables added.
The seafood bowls and whitebait bowls served at the food court are also supplied by this tenant. Takeaway is available.
Open 8:30–16:30, closed Wednesdays. Address: 1581-23 Okishinden, Yawatahama City, inside Agora Marche. Phone: 0894-35-6565. Google Maps
| Name | Ocean Dream |
|---|---|
| Address | 1581-23 Okishinden, Yawatahama City, inside Agora Marche |
| Hours / Closed | 8:30–16:30 (closed Wednesdays) |
| Phone | 0894-35-6565 |
| Map | Open in Google Maps ↗ |
| Official site | Open the official site ↗ |
↑ Back to the comparison table
3. Uwajima Kisaiya Hiroba (Uwajima City): three restaurants and a jakoten stand
Depends on the provider
The roadside station “Uwajima Kisaiya Hiroba” is near Uwajima Port. At the back is a self-service food court, “Kyodo Ryori Shoku no Hiroba” (郷土料理 食のひろば, local cuisine food court), where Kadoya, Hozumitei and Wabisuke have counters. It is open 10:30–16:30 (last order 16:00). According to the official “Eat” page, you buy meal tickets from a ticket machine.
3.1 Hozumitei: the limited-quantity Uwajima seafood bowl
This is the Kisaiya Hiroba branch of a local-cuisine restaurant whose main shop is in Shinmachi. The signature “Uwajima seafood bowl” (宇和島海鮮丼) is ¥2,500 and sold in limited quantity; the recommended dish is the “cutlassfish and chirimen bowl” (太刀魚ちりめん丼) at ¥1,980. Others are the seared sea bream bowl (真鯛炙り丼) at ¥1,150, the Uwajima sea urchin bowl (宇和島うに丼) at ¥2,500, the “gaina” sashimi bowl (がいな刺身丼) at ¥1,980 and the sashimi set meal (お刺身定食) at ¥1,000.
For a cheaper meal, there are the shrimp bowl (えび三昧丼) at ¥980, the seafood yukke bowl (海鮮ユッケ丼) at ¥990 and the seared yellowtail bowl (ぶり炙り丼) at ¥1,100.
Open 10:30–16:30 (last order 16:00), closed Wednesdays. Address: 1-318-16 Bentencho, Uwajima City (inside Uwajima Kisaiya Hiroba). About 1 km (about 15 minutes on foot) from JR Uwajima Station, or right by the Uwajima Asahi IC. Phone: 080-2990-7890. Google Maps
| Name | Hozumitei Kisaiya Hiroba Branch |
|---|---|
| Address | 1-318-16 Bentencho, Uwajima City (inside Uwajima Kisaiya Hiroba) |
| Hours / Closed | 10:30–16:30 (last order 16:00; closed Wednesdays) |
| Phone | 080-2990-7890 |
| Map | Open in Google Maps ↗ |
| Official site | Open the official site ↗ |
↑ Back to the comparison table
3.2 Wabisuke: the ¥950 seafood “nokke” bowl
The official page of “Uwakai-mae Wabisuke” (宇和海前 わびすけ) lists the “seafood nokke bowl” (海鮮のっけ丼, a bowl “topped” with seafood) at ¥950 as a popular menu item.
Other bowls are the “tokujo kaiho bowl” (特上海宝丼) at ¥1,680, the seared seafood bowl (炙り海鮮丼) at ¥1,350, the “Uwakai sanmai bowl” (宇和海三昧丼) at ¥1,150, the Uwajima fisherman’s marinated bowl (宇和島漁師の漬け丼) at ¥1,080 and the daily set with a seafood bowl (日替り定食海鮮丼セット) at ¥990. Bowls cluster around ¥1,000.
Open 10:30–16:30 (last order 16:00), closed Tuesdays. Address: 1-318-16 Bentencho, Uwajima City (inside Uwajima Kisaiya Hiroba). Phone: 080-2990-7890. Google Maps
| Name | Uwakai-mae Wabisuke |
|---|---|
| Address | 1-318-16 Bentencho, Uwajima City (inside Uwajima Kisaiya Hiroba) |
| Hours / Closed | 10:30–16:30 (last order 16:00; closed Tuesdays) |
| Phone | 080-2990-7890 |
| Map | Open in Google Maps ↗ |
| Official site | Open the official site ↗ |
↑ Back to the comparison table
3.3 Kadoya: Uwajima champon and whitebait bowls
Uwajima champon (宇和島ちゃんぽん) is the speciality here. For a lighter meal, choose a whitebait bowl instead of a seafood bowl: the “kiln-fried whitebait bowl” (窯あげしらす丼, made with whitebait from the Uwakai sea) at ¥780 and the “half champon and whitebait bowl” (半ちゃん・しらす丼) at ¥980. The jakoten udon is ¥620 and the sea bream ochazuke with sesame sauce (宇和海真鯛のごまだれ茶漬け, rice with tea or broth poured over) is ¥1,300.
Open 10:30–16:30 (last order 16:00), closed Thursdays. Address: 1-318-16 Bentencho, Uwajima City (inside Uwajima Kisaiya Hiroba). Phone: 080-2990-7890. Google Maps
| Name | Kadoya Kisaiya Hiroba Branch |
|---|---|
| Address | 1-318-16 Bentencho, Uwajima City (inside Uwajima Kisaiya Hiroba) |
| Hours / Closed | 10:30–16:30 (last order 16:00; closed Thursdays) |
| Phone | 080-2990-7890 |
| Map | Open in Google Maps ↗ |
| Official site | Open the official site ↗ |
↑ Back to the comparison table
3.4 Kawachiya Kamaboko Agetateya: jakoten fried every day
This is the Kisaiya Hiroba shop of Kawachiya Kamaboko, founded in 1848. It fries handmade jakoten on the spot every day. Kisaiya Hiroba’s official page says you can bite into a thick jakoten right there.
On the Kawachiya Kamaboko official site, one handmade jakoten is ¥233 (tax included). For taking home, the gift set “Nadeshiko” (なでしこ: 2 Uwajima kamaboko, 3 hand-grilled chikuwa and 6 handmade jakoten) is ¥3,682 (tax included).
Open 9:00–18:00 (the Kisaiya Hiroba hours), closed January 1. Address: 1-318-16 Bentencho, Uwajima City (inside Uwajima Kisaiya Hiroba). Phone: 0895-22-3934. Google Maps
| Name | Kawachiya Kamaboko Agetateya |
|---|---|
| Address | 1-318-16 Bentencho, Uwajima City (inside Uwajima Kisaiya Hiroba) |
| Hours / Closed | 9:00–18:00 (Kisaiya Hiroba operating hours; closed January 1) |
| Phone | 0895-22-3934 |
| Map | Open in Google Maps ↗ |
| Official site | Open the official site ↗ |
↑ Back to the comparison table
4. Yakitori in Imabari: five shops compared
Depends on the provider
The four shops that state their hours are evening-only and open at 17:00. Gomidori does not state its hours, so call before you go. Closing days differ by shop, so pick your day first. Click a shop name to jump to its section.
| Shop | Hours | Closed | Parking |
|---|---|---|---|
| Maruya | Opens 17:00 | Not stated | About 5 spaces |
| Gomidori | Not stated | Not stated | Not stated |
| Seto | 17:00–21:00 | Mon, Tue | Not stated |
| Yamadori | 17:00–23:00 | Mon | Not stated |
| Toribayashi | 17:00–22:00 | Sun | Not stated |
4.1 What is Imabari yakitori?
According to the Ministry of Agriculture, Forestry and Fisheries’ “Our Local Cuisine” (うちの郷土料理) site, Imabari yakitori is made with chicken skin that is not put on skewers: it is cooked on a thick iron plate and pressed down with a small iron weight. It was devised about 50 years ago, and the same page says that the usual way is to start with the skin and finish with senzanki (せんざんき, fried chicken).
None of the four shops with stated hours is open at lunchtime. If you want an early table, aim for the 17:00 opening. Reservations are by phone: Maruya takes phone reservations, and Gomidori says on its official Instagram that reservations are by phone only. Of the five shops, only Maruya states its parking (about 5 spaces). If you drive, call the others and ask.
On days off: Seto is closed on Mondays and Tuesdays, Yamadori on Mondays and Toribayashi on Sundays. Because Seto and Yamadori are closed on some Mondays and Tuesdays, Toribayashi (closed Sundays) is the easiest base for those days.
4.2 Imabari Yakitori Maruya
The shop’s official site describes a style that combines teppan (iron-plate) and charcoal grilling. It has 35 seats and can be booked for private groups. Grilled chicken skin (皮焼, kawa-yaki) is ¥380 and senzanki (4 pieces) is ¥680. Both prices include tax.
There are three courses. The “Shimanami course” (しまなみコース, ¥2,000) has skin, senzanki, 2 skewers and 2 grilled-vegetable dishes. The “Onmaku course” (おんまくコース, ¥2,700) adds a small Maruya rice bowl and dessert. The “Manpuku course” (まんぷくコース, ¥3,300) adds a salad and ponzu. Parking is about 5 spaces, and the official page asks you to tell the shop when it is full.
Source: the shop’s official site (menu, access and shop information; prices include tax) and the Google Maps listing (phone, opening at 17:00). The official site gives 17:00–22:00 and closed Sundays, but Google Maps shows 17:00–21:30 every day. Because the two disagree, the closing time and closing day are not given here. Checked October 12, 2026.
Address: 4-3-32 Asahicho, Imabari City, a 5-minute walk from Imabari Kokusai Hotel. Phone: 0898-32-3638. Google Maps
4.3 Ganso Teppan Yakitori Gomidori
The shop’s official Instagram profile calls it the “birthplace of Imabari teppan yakitori” (今治鉄板焼鳥 発祥の店). Reservations are by phone only, not by Instagram posts or messages.
The days and hours are not stated, so call before you go.
Source: the shop’s official Instagram profile and post, and the Google Maps listing (address, phone). Checked October 12, 2026.
Address: 1-1-13 Nandaimoncho, Imabari City. Phone: 0898-32-3753. Google Maps
4.4 Yakitori no Seto
The shop is in Koganecho. It is open Wednesday to Sunday, 17:00 to 21:00, and closed on Mondays and Tuesdays.
Source: Google Maps listing (hours, closing days, phone). Checked October 12, 2026.
Address: 1-5-20 Koganecho, Imabari City. Phone: 0898-31-1614. Google Maps
4.5 Yakitori Yamadori
The shop is in Suehirocho. It is open 17:00 to 23:00 and closed on Mondays. In the owner’s post on Google Maps, the shop describes its style as “Imabari’s famous teppan yakitori” grilled hot on an iron plate.
Source: Google Maps listing (hours, closing day, phone) and the owner’s post. Checked October 12, 2026.
Address: 1-4-7 Suehirocho, Imabari City. Phone: 0898-22-7188. Google Maps
4.6 Toribayashi
The shop is in Nandaimoncho. It is open 17:00 to 22:00 and closed on Sundays. Grilled chicken skin appears among the popular items in the menu section of its Google Maps listing.
Source: Google Maps listing (address, hours, closing day, phone). Some other listings give a different street number; the Google Maps address is used here. Checked October 12, 2026.
Address: 1-6-17 Nandaimoncho, Imabari City. Phone: 0898-32-1262. Google Maps
5. Where to stay
Depends on the provider
These two hotels suit a morning market or a lunch at the stations above. The buttons below are Rakuten Travel affiliate links (ads); the site is in Japanese.
In Yawatahama, one option is Yawatahama Century Hotel Ito (Tenjindori, Yawatahama City). Its Rakuten Travel page lists 26 free parking spaces and says to tell the hotel when you book if you will come by car.
PR · Ad / affiliate link. Rakuten Travel is one of several ways to book a hotel. The site is in Japanese; check the date, room type and price on the final confirmation screen.
See rooms and prices for Yawatahama Century Hotel Ito on Rakuten Travel (Ad, Japanese)
In Uwajima, there is Uwajima Oriental Hotel (Tsurushimacho, Uwajima City). Check dates for vacancies and prices.
PR · Ad / affiliate link. Rakuten Travel is one of several ways to book a hotel. The site is in Japanese; check the date, room type and price on the final confirmation screen.
Check rates and availability for this inn
Check rates on Rakuten Travel (Ad)6. Which place should I choose?
Depends on the provider
For a lower-priced seafood bowl, look at Wabisuke’s ¥950 bowl at Kisaiya Hiroba. For a more special bowl, Hozumitei’s Uwajima seafood bowl is ¥2,500 (limited quantity). If you want to see the fish market before you eat, Doya Shokudo in Yawatahama is the choice.
For jakoten only, the options are Ocean Dream in Yawatahama (closed Wednesdays) and Agetateya in Uwajima (closed only January 1). On a Wednesday, the food court and Ocean Dream in Yawatahama are closed, so go to Doya Shokudo there, or to Wabisuke or Kadoya in Uwajima.
For an evening meal, Imabari is the choice. Of the shops that state their hours, Yamadori is open latest (until 23:00). If you drive, Maruya is the only one of the five that states its parking.
Menus and closing days change. Check each shop’s official page before you go.
Common questions
Can I reserve a seat at Kisaiya Hiroba?
No. The restaurants use ticket machines and do not take seat reservations, according to the official “Eat” page.
Do I need a reservation for the seafood barbecue at Doya Shokudo?
Evening use needs a reservation, according to the official page. Charcoal and a usage fee are charged separately.
Which place is open on a Wednesday?
Doya Shokudo (Yawatahama), Wabisuke and Kadoya (Uwajima) and Agetateya (Uwajima) are not closed on Wednesdays. In Imabari, Seto, Yamadori and Toribayashi are open on Wednesdays, according to Google Maps.
Can I eat at lunchtime in Imabari?
Not at the four shops that state their hours: all of them open at 17:00. Gomidori’s hours are not stated, so call the shop.
Next steps
- Taimeshi in Ehime: 5 restaurants in Matsuyama and Uwajima for a sit-down meal in town.
- Roadside stations in Ehime: hours, closed days and parking at 8 michi-no-eki for more places to eat and shop by car.
- Omiyage from Ehime: Ichiroku Tart, Poeme and Yamadaya Manju for gifts to take home.
Information checked on official pages and Google Maps listings on October 12, 2026 (Japan time). Prices and hours can change.
Sources (checked October 2026)
4 pages we checked
- Yawatahama Minatto: Doya Ichiba (Japanese), Doya Shokudo (Japanese), access (Japanese), Minatto information (Japanese), Agora Marche food court (Japanese), Ocean Dream (Japanese)
- Uwajima Kisaiya Hiroba: official site (Japanese), Eat (Japanese), Hozumitei, Wabisuke, Kadoya, Agetateya, access (all Japanese); Kawachiya Kamaboko (Japanese)
- Imabari yakitori: MAFF “Our Local Cuisine” (Japanese), Maruya menu (Japanese), Gomidori Instagram (Japanese), Google Maps listings for Gomidori, Seto, Yamadori and Toribayashi
- Hotels: Yawatahama Century Hotel Ito, Uwajima Oriental Hotel (Rakuten Travel, Japanese)
